Greenmonsters
Wannabe Duck Boat Owner
I don't think anyone has mentioned this, but attend any softball camps the schools have during the year. Great one-on-one exposure and I know of several girls who have been 'found' that way. Also, make a skills tape, put it on You Tube, and when you email the coaches, attach a link to the video. Makes it easy for the coaches to view.
In addition to the honest assessment ideas, make sure she really has the commitment to play in college. My DD turned down a full ride because she no longer wanted to play in college, and did not want to miss out on the college experience. Playing in college is a job; up at 6am, in your rooms at 10, lots of travel, etc. Many girls don't realize that until they get there and experience it first hand.
I agree with Atlantabell's comments. You have to put the work in to make the contacts; and be sure to give the coach the summer schedule so they can coordinate their visits. It also helps to be on a team with a lot of talent (as long as she plays); if a coach is watching several girls, they may happen to see your DD too.
Excellent point. One of the DIII advantages that really appealed to my DD was that she could play (or choose not to play) on her own terms. Her financial aid package is based on her grades/scores/need, not on satsifying the demands of the SB coach, so she's free to pursue other interests if softball is no longer fun or becomes less of a priority. This isn't the case for athletic scholarships.